Jen Newmeyer

Senior Strategist

Jen Newmeyer specializes in online engagement and multi-channel fundraising approaches that incorporate all levels of the growth funnel to engage, acquire, convert, and steward donors. With a focus on acquisition and retention, she utilizes tools and tactics to craft comprehensive audience journeys and targeted communications. She’s launched 24-hour live streaming telethons, peer-to-peer campaigns, ambassador programs, online auctions, and robust annual campaigns. Through her groundbreaking work and creative approaches during her 15+ year tenure, she’s raised over $10 million in online revenue for nonprofit organizations.

Jen is the author of “The Insider’s Guide to Online Fundraising: Finding Success When Surrounded by Skeptics” and contributing writer for national magazines. She is the host of CharityChats, a meetup group aimed at helping professionals solve their most pressing problems. Jen is a nationally recognized speaker, serves on the board of the Association of Fundraising Professionals - DC Chapter, and is a Certified Fundraising Executive through CFRE International.

She can occasionally be seen (and heard) on local public media stations pitching tote bags for on-air fundraisers.