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End of Year Express


Research shows that nearly one third of all annual giving occurs in December.* So, don’t leave your end of year fundraising success to chance…

Greater Good Strategy is here to help! Our newest service offering, End of Year Express, is just what you’ll need to take the angst out of EOY. We’ll create everything your organization needs to end the year right.

Get in touch to learn more about EOY Express!

We know the end of year is a stressful time for some. Truth is – we love it. Especially when it’s planned and tested in advance. With GGS’ EOY Express, digital fundraising in December’ll be a breeze.

Are you…

  • Worried about #GivingTuesday?
  • Overwhelmed with fundraising preparation for the last week of the year?
  • Unsure how tax laws, deliverability scores and email segmentation fit into all of this?

GGS will craft a strategy to operationalize your organization’s goals, write social media and email copy, plus we’ll create an editorial calendar to keep it all organized – everything! We’ll even handle the graphics. Plus, we’ll have it all done BEFORE December rolls around so you’ll have more time for parties and presents.

Here’s exactly what is included in our EOY Express package:

  • A dedicated Greater Good Strategy project manager to keep your engagement moving on time
  • The creation of an EOY strategy overview, perfect for sharing with your board and other stakeholders to gain buy-in
  • An editorial calendar to coordinate web, email and social media for the month of December
  • Emails! Copy, graphics and formatting direction for up to eight email messages that’ll get the donations flowing.
  • Audience segmentation recommendations for each email to ensure they get noticed
  • Up to 30 social media posts with graphics to really make your campaign pop

At Greater Good Strategy, we’ve got a proven track record when it comes to end of year success. We’ve helped clients see a 200% year over year online fundraising increase and can’t wait to help you turn December stress into December success!

The cost of this engagement is $8,000. Schedule a time to meet with us and discuss further, then prepare for a stellar December!


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